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Saturday, February 19, 2011

Blog Pyramid Schemes

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There's a way to build a blog that seems right to a person, but in the end you could get bit in the butt. 

Ever see blog projects go up so fast that it makes your head spin? Where did these bloggers get such a mass amount of followers and link ups so quickly? Does it seem like their hierarchy is somewhat of a cult following? What gives?

If you've ever been a part of a pyramid marketing scheme you'll know what I'm talking about.

There's something about these "get followers fast" schemes that you need to be aware of.

When the storm comes, their tower of power will falter. Why? Because real solid blogs are built on solid relationships that took time to grow. You need a solid foundation to build anything of value that can weather a storm.

Giveaways: Giveaways can be a great way to get people to come see your blog, but some will unsubscribe, unGoogle Connect you, and stop following you as soon as the giveaway is over. Be sure your giveaway includes a "Recent Articles" listing with your most popular posts so they'll know you're worth sticking around for. Know if you're entering a contest, giveaway, or sweepstakes.

Blog Hops: Blog hopping can help you find people of like passions, but not all bloggers contain the kind of character you want to be associated with.

Blog Networks: There have been some good solid blog networks and some that got themselves in a lot of trouble and had companies like Twitter going after them for trademark violations. Use discretion when getting involved in them. Find out how long they have been around. Google the founders and team of their network.

Broaden Your Horizon: Don't rely on only one blogger for blog advice. If they have been blogging for just a few months, chances are they haven't been able to really navigate the blogosphere enough to offer sound advice. Get subscribed to highly successful bloggers for blog advice such as Chris Brogen, Type A Parent, MomBlogMagazine. In my personal experience, I have seen some bloggers write up advice that wasn't very good. The only way you'll know is if you're reading material from bloggers who have paved their way to success already. 

Develop Real Relationships: This takes time. Be leery of people who want to strike up instant friendships over night. A solid trustworthy friendship takes time and needs to weather some storms together to be proven as gold.

Do you have any additional thoughts?



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1 kind words:

Layton Family Joy February 21, 2011 at 8:35 AM  

we do giveaways on The Homeschool Village - but we never ask for a follow or a like for ourselves. I personally - do not believe in manipulating readers for follows. All giveaways are to promote the company or product that was given to us. We believe in "partnerships" that will benefit our readers -- rather than just giving anything away to grow ourselves.

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